crystal cruises - DMA GOLD AND TRAVEL MARKETING GOLD

This was a pitch. The client bought the idea in the tissue meeting - a week before the pitch. And they ran with it.
The B2B, and B2C campaign led to a 1150% increase in bookings, and a 35% increase in request-a-quote lead activity.

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With Crystal luxury is personal. So personal in fact, we asked actual guests and staff to be part of our campaign, to capture their actual stories. And it really made Crystal something to talk about.

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Our awards entry film.

We developed new print, email and social guidelines. And made sure there were no big white ships, big gowns or big jewels in sight.

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GWR - PITCH

We came up with the strategy for this pitch. We don’t take you to a place. We take you to an emotional space. To Mum’s roasties, to your Nan’s 90th, to the tingles of a cold water swim…


Virgin Holidays

2 Brand Republic Digital Awards and 3 DMA Golds.


OTHER travel and leisure EXPERIENCE:

Transport for London. East Midlands Trains. National Trust. Travelex. Hertz. Conrad Hotels. Shangri-La Hotels. Sheraton Hotels. Singapore Airlines. Cathay Pacific Airlines. Visit London Tourism. Olympic Delivery Authority.